Today we were shown how to do base tracking editing and lip-syncing on Final Cut Pro, this is key part of having a successful music video as base tracks give the music video's structure and help have appropriate lip syncing. We edited a music video in the genre of rock with already made footage.
In the beginning we had to mark where the first word was said so that footage could be in sync and flow in the correct manner, once they are marked on the first word, we had line them up to match the audio itself, as you can see all the marked areas are in line.
In this stage I had to edit to the rhythm of the song in this case on every beat of 1, I marked the clips, therefore the edits will change in time and meet the conventions of a music video, which relates back to Carol Vernallis theory.
In this final stage I deleted the clips that I did not want to be shown therefore these would come across as jump cuts in time with the beat keeping the audience's attention at all times, I thought it would be best to edit in a pattern so for every close up there would be a shot musical instruments for example as you see below there's a flow in the jump cuts which is where I followed Carol Vernallis theory as she believes jump cuts are used frequently.
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